Ever just picked up and drove across the country? How about North America? Well Alex and Luke are doing just that, but here's the catch - they have no plans. They're letting all of us out there in the internet world decide where they go, which route they take, and what they see!
This trip has been in the works since September 2009, and they hit the road March 20, 2010. They will be using Twitter, Facebook, Youtube, and Gowala to get their message out to receive votes and suggestions.
To help them with their road trip you can pledge them anywhere between $10-$25,000. They will send you postcards, souvenirs, cook you a meal and even give away the keys and ownership to the car they used! A portion of all pledges will be donated to charities (different for each region they travel in). I'm planning on pledging to receive a hand made post card from the state, province or territory of my choosing.
I for one can't wait to follow their amazing journey, and participate in something that is truly unique. Right now they only have about 540 fans on Facebook so I'm interested to see how they will use their social media channels and if it will be successful.
Would you be able to hand over control of a road trip and drive across the continent in a Volkswagen rabbit?? I'm not sure if I'm that adventurous but power to you @alexandluke!!
Love the idea behind handing over the control to the fans, i think that actively involving the donors in the cause really draws more attention to it.... It kind of gives peoople a chance to feel that they're part of a movement instead of just contributing to it in $ form.
ReplyDeleteGreat post KT
the blog post that started it all...haha.
ReplyDeleteit is great that you brought this to our attention, i am really enjoying following alex and luke on their journey. it is what hot topics and alex and luke are all about, motivating people through the power of social media.
great work!